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Global smartphone shipments forecast to rise 24.3% in 2013

2012/12/15 13:50:41

Taipei, Dec. 15 (CNA) Global shipments of smartphones will increase by more than 20 percent in 2013 amid growing popularity of mid-range models, according to a Taipei-based market information advisory firm.

Shipments of smartphones are expected to reach 876 million units in 2013, rising by an annual 24.3 percent, TrendForce said in a recent statement.

The growth rate, however, is slowing down, TrendForce said, noting that it was over 50 percent in past years.

The top five global leaders in the smartphone industry next year will be Samsung Electronics Co. of South Korea, American giant Apple Inc., Lenovo Group Ltd. of China, Taiwan's HTC Corp. and Finland-based Nokia Oyj, the advisory firm forecast.

Samsung and Apple alone are expected to take 45 percent of global shipments, while Chinese brands such as Huawei, Coolpad and ZTE will make up over 30 percent, it added.

As for operating systems, the flexibility of Google's Android platform allows for creativity in terms of software and hardware integration, resulting in greater product differentiation, according to TrendForce.

Given its "immense market advantage," Android will retain the biggest share of the 2013 global smartphone market with 70 percent, followed by Apple's iOS with 18 percent and Microsoft Corp.'s Windows with 8.7 percent, TrendForce predicted.

Digitimes Research, another local firm, held a similar view, saying that the majority of smartphone makers still use Android, while many more want to launch various low- to medium-priced Android models.

Smartphones running the Android system are forecast to account for over 70 percent of the global smartphone market, while iOS will retain second place with 19.1 percent of the market, Digitimes predicted.

(By James Lee)