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25th Edition TAIPEI CYCLE Closing Report: The Gateway into Global Markets

2012/03/12 17:36:04

Taipei, March 12 (CNA) TAIPEI CYCLE has proved again for its significance as a platform demonstrating high-end products, int'l visitors increased at 13.1%

Followed by the closing of TaiSPO (Taipei International Sporting Goods Show) with a satisfying outcome of an increase of 4% in int'l visitors (1,964 in total) and an optimistic figure for future potential business opportunities, the 25th edition TAIPEI CYCLE once again chalked up a fresh slate of records as it finished Asia's hottest show on cycling from March 6 to 10.

This 25th Taipei CYCLE, at NANGANG Exhibition Hall and TWTC Hall 1, area H, hosted 1,092 companies (a growth of 15% compared to last year) who used 3,288 booths (up 7.5% on Taipei CYCLE 2012) to join every facet of the trade from 36 countries.

In addition to famous brands from overseas such as Colnago, Focus Bikes, MSC Bikes, BH Bikes, Guerciotti, HAYES Bicycle, many of the exhibitors are new comers, important names like Pioneer, Stevens Bikes and Gazelle. They helped bring an added polish to the show with their new products and experience.

During the show period, it attracted a record of 6,448 international visitors from 88 countries/areas, which 747 visitors are at 13.1% growth. Important brands such as Specialized, Trek, Apollo Bikes and Sheppard Cycles all send their representatives to the show. Int'l visitors from China (including HK) is on the top of the 10 countries by overseas visitors. It is followed by Japan, the USA, South Korea, Germany, Malaysia, Singapore, Thailand, France, Australia and UK. Visitors from Australia and UK both hold 10th position at the same percentage.

Visitors from France, Malaysia and Thailand increase enormously this year. They are ranked among the top 10 countries by overseas visitors. It shows that TAIPEI CYCLE is now an important gateway into Asian markets, as well as a center of manufacturing high-end bicycles, though the economic crisis in European market is not yet quite relieved.

■Asia's Largest 4-1 Sports Expo: TAIPEI CYCLE, TaiSPO, Spomode & DiWas Make the "One-Stop Shopping" Platform

With the advantages of having all the four sports show together, TAIPEI CYCLE Show has expanded to TWTC Hall 1, area H where more than 150 new exhibitors are located and using 260 booths to display thousands of new products. Through this strategy, these shows not only present products in a full supply chain, but also catching up with fashion trends-sportswear and fabrics, further creates the one-stop shopping platform. Among the 1,964 TaiSPO int'l visitors, 1,141 visitors have paid their visit to TAIPEI CYCLE. This also shows the strategy of collaborating four shows is successful.

■Exhibitors upbeat on TAIPEI CYCLE "This year is also the 20th anniversary of Coliped joint-booth", said Jan Willem ten Dam, the vice president of Coliped. "TAIPEI CYCLE is an important trade fair, and we are looking forward to cooperating for another 20 years."

The debut of Stevens Bikes at TAIPEI CYCLE seemed satisfactory. "This is the first time we're here," said Volker Dohrmann, the brand & marketing manager. "Lots of people came to us. We have set meetings already and also have new customers."

As for outdoor area exhibitors, Elad Cohn from Joe's No-Flats and Patrick Perugini from Dynamic Bicycles indicated that many visitors came to their booths, which was good for them, although the location was influenced by the raining weather. Besides, there were also several exhibitors mentioning that quality of the visitors were good, which contributes to their business.

The well-known tire manufacturer Michelin returned to TAIPEI CYCLE Show and displayed their products at French Pavilion after a temporarily leave for 2 years. "We were surprised by the number of visitors this year", said the representative from Michelin. "We definitely hope to rent bigger space next year." Gahl Cohn, sales and marketing manager of Funkier Bike, was satisfied with the visitors, too. "Although we are new exhibitor here, and the location is on the 6th floor," said Gahl, "We had a lot of customers coming to our booth, and we are confident to the following business opportunity. We also hope to come back again next year."

Many int'l visitors were amazed by the high-end and delicate products presented in the show. Stanislaw Kwiecienf from Poland, said he has already worked with Taiwan suppliers for many years. "I'm pretty confident for MIT products," says Stanislaw. "Taiwan is absolutely an important gateway into China or other Asian markets. Anyone who is looking for business opportunities in Asia must come to Taiwan first."

Jason Sun, from Singapore, also mentioned, "Taiwan companies have ideas, something different. They innovate. I find new ideas when I look at their products, and that is also the reason that keeps me coming back for 7 years."

"The show is spectacular, and the technology is the best in the world," said Martin Grigio from United States. "It's the best show in the world, and the technology is also the best. I remember the first coming to look for manufacturers and finding that the best companies and best factories are in Taiwan."

Brian Gillins, from Sheppard Cycles, the largest distributor of bicycles in Australia has visited TAIPEI CYCLE for 5 years. "Five years ago was my first time to the show, and the size of it was incredible. Five years later it's even bigger, and the exhibitors are more professional. We also want to catch up with suppliers, and it's all about relationship-building too."

■2013 TAIPEI CYCLE Sets the Future of Bicycle from March 20 to 23, at NANGANG Exhibition Hall & TWTC Hall 1 This year's event marks Taipei CYCLES largest ever success! International buyers are upbeat on Taiwan's dedication to innovation and the exhibited products reflected the latest breakthroughs. Offering even more business opportunities for domestic and overseas exhibitors and buyers, next year Taipei Cycle Show (Mar. 20~23, 2013) will be held in conjunction with Taipei Int'l Sport Textile & Accessary Expo Show. Taipei Int'l Sporting Goods show (Mar. 19~22), next year reaching a four decade milestone, will be held in conjunction with Taiwan International Diving and Water Sports Show as well. This winning four-show line up in the TWTC and NANGANG Exhibition Hall will platform the best prospects to make every day a SPORT day.

Contact Information: TAITRA. Andrea Wu, +886-2-2725-5200 ext 286tcsnews@taitra.org.tw


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